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What is South Korea’s strategy for the Japanese market toward a goal of record-high 4.5 million tourists in 2026?

Banyan Tree Higashiyama Kyoto sells four sorts of local experience packages at 626,000 yen for two nights for two guests

United Airlines will launch Sapporo/San Francisco services in the winter 2026

Thailand is driving its higher-value-added tourism strategy, including wellness, to attract Japanese luxury travelers

Japanese OTA Rakuten Travel adds a accommodation booking function in ‘Rakuten AI’

Japan’s VELTRA Cruise provides Yomiuri Travel with a cruise booking system as a BtoB partnership

Visa Japan runs a large-scale campaign to promote tap-to-pay for railways nationwide

Tokyu Resorts & Stay of Japan launches its own luggage delivery service from Haneda to a hotel in Tokyo

Gastronomic City Award 2026 selects four cities in Japan, valuing tourism experiences based on gastronomy cultures

MLB Chicago White Sox is eager to attract Japanese tourists, taking the success of Japanese player Murakami as an opportunity

JR West, a railway company of Japan, will link with the booking systems of ANA and JAL to promote wide-area travel by railway and air

U.S. had the top share of international visitor’s nights in Kyoto City in March 2026

Travel consumption in Japan totaled 37.6 trillion yen in 2025, including 9.5 trillion trillion yen by international visitors to Japan

JAL enables boarding and transfers using only facial recognition, linked with individual information on smartphones

Digital

Japanese OTA Rakuten Travel adds a accommodation booking function in ‘Rakuten AI’

Japanese OTA Rakuten Travel adds a accommodation booking function in ‘Rakuten AI’

Japan Bound

Banyan Tree Higashiyama Kyoto sells four sorts of local experience packages at 626,000 yen for two nights for two guests

Banyan Tree Higashiyama Kyoto sells four sorts of local experience packages at 626,000 yen for two nights for two guests

Japanese Travelers

What is South Korea’s strategy for the Japanese market toward a goal of record-high 4.5 million tourists in 2026?

What is South Korea’s strategy for the Japanese market toward a goal of record-high 4.5 million tourists in 2026?

Japan Domestic Travel

Banyan Tree Higashiyama Kyoto sells four sorts of local experience packages at 626,000 yen for two nights for two guests

Banyan Tree Higashiyama Kyoto sells four sorts of local experience packages at 626,000 yen for two nights for two guests

Statistics

Online shopping spending to travel by Japanese households with two or more people was down 4.2% compared to the previous year

Online shopping spending to travel by Japanese households with two or more people was down 4.2% compared to the previous year

Travel Sectors

What is South Korea’s strategy for the Japanese market toward a goal of record-high 4.5 million tourists in 2026?

What is South Korea’s strategy for the Japanese market toward a goal of record-high 4.5 million tourists in 2026?

DMOs

A tourism finance lawyer explains what is going on an accommodation tax in Japan, citing that Kyoto City collects 10,000 yen a night at a maximum

A tourism finance lawyer explains what is going on an accommodation tax in Japan, citing that Kyoto City collects 10,000 yen a night at a maximum

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