International visitors to Japan exceeded 3 million in April 2024 for two months in a row, already reaching 10 million in total

Japan National Tourism Organization (JNTO) announced that the number of international visitors to Japan in April 2024 was up 4.0% to 3,042,900 compared to the same month of 2019, boosted by cherry blossom demand and after-Ramadan demand in Southeast Asia and Middle East. 

For the first four months of 2024. the total already reached 11.6 million visitors in total, 5.7% more than a year ago.

The largest source market was South Korea with 661,200 visitors (up 16.7% over 2019), followed by China with 533,600 (down 26.5%), Taiwan with 459,700 visitors (up 13.9%), U.S. with 228,900 visitors (up 34.5%) and Hong Kong with 184,500 visitors (down 5.3%). 

Visitors from 14 out of 23 core markets were record-high for April, such as South Korea, Australia with 80,800 visitors and Indonesia with 62,500 visitors, and visitors from France (51,600 visitors), Italy (24,900 visitors) and Middle East (23,200 visitors) broke the previous records on a single month basis. 

According to OAG, international flights arriving in six major airports in Japan (Narita, Haneda, Kansai, Nagoya, Fukuoka and Sapporo) in April  2024 decreased by 9.8% to 19,316, and available seats by 7.7% to 4,540,882 compared to April 2019. 

Haneda handled 27.8% more flights (4,569) and 22.0% more available seats (1,107,096) than April 2019. 

The following graph shows international arrivals by month and by source market.




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