News
A Japanese printing and machinery maker opens the interactive entertainment facility for foreign travelers in Tokyo
Brother Sales, the domestic sales subsidiary of Brother Industries, a printing and machinery maker, will open the interactive entertainment facility ‘BROTHER JOYFACTORY TOKYO,' targeting foreign visitors.
ANA and JAL release the second Joint Report on Sustainable Aviation Fuel to build a ‘Co-creation Model’
ANA and JAL released the second edition of their joint report, ‘Toward Net Zero CO2 Emissions from Air Transport in 2050,’ calling for a "Co-creation Model" for SAF by society.
Qatar Airways will restart Haneda and Kansai services soon and serve additional flights for Narita
Qatar Airways will restart five Doha/Kansai flights a week on June 16 and four Doha/Haneda flights a week on July 16.
Fujikyu, a Japanese railway company, promotes Hotel Mt. Fuji by the Yamanaka Lake as a mecca of wellness
Fujikyu and Embassy of India in Japan co-hosted ‘Mt.Fuji Yoga Festival’ at Fujikyu’s managing ‘Hotel Mt. Fuji,' trying to make the hotek a mecca of wellness.
Domestic travel consumption by Japanese travelers was up 5% in Q1 of 2026
The total amount of domestic travel consumption by Japanese travelers for the first three months of 2026 was up 4.8% year on year to 5.9 trillion yen.
Japanese international travelers were up 8.4% to 1.04 million in April 2026
The number of Japanese international travelers in April 2026 was up 8.4% year on year to 1,042,100.
International arrivals in Japan were down 5.5% to 3.7 million in April 2026
The number of international arrivals in Japan in April 2026 was down 5.5% year on year to 3,692,200. The total for the four months of 2026 was also down 0.5% to 14,375,800.
TikTok Japan launches a function to book tourist spots or accommodations directly from a short movie
TikTok Japan officially launched ‘TikTok Go,’ a function to book tourist spots and accommodations directly from a short movie in partnership with major OTAs.
What is South Korea’s strategy for the Japanese market toward a goal of record-high 4.5 million tourists in 2026?
Korea Tourism Organization (KTO) is implementing a strategy centered on targeted marketing and regional diversification to achieve a goal of record-high 4.5 million Japanese tourists in 2026.
Banyan Tree Higashiyama Kyoto sells four sorts of local experience packages at 626,000 yen for two nights for two guests
Banyan Tree Higashiyama Kyoto has recently launched four experiential accommodation packages designed to allow guests to experience the charms of Kyoto.
United Airlines will launch Sapporo/San Francisco services in the winter 2026
United Airlines will launch three flights a week between Sapporo and San Francisco with the Boeing 787-9 in the winter period from December 11 in 2026.
Thailand is driving its higher-value-added tourism strategy, including wellness, to attract Japanese luxury travelers
Thapanee Kiatphaibool, Tourism Authority of Thailand (TAT) Governor visited Japan to join ‘Thai Festival Tokyo 2026' and talked about the current market situation of Japan and its promotional plans.
Japanese OTA Rakuten Travel adds a accommodation booking function in ‘Rakuten AI’
Rakuten Travel, a major Japanese OTA, added a new accommodation booking function in ‘Rakuten AI,’ supported seamlessly from suggestion to booking.
Japan’s VELTRA Cruise provides Yomiuri Travel with a cruise booking system as a BtoB partnership
VELTRA Cruise, a BtoB cruise booking system provided by VELTRA, an activity booking platform, links with Yomiuri Travel Service’s booking system.
Visa Japan runs a large-scale campaign to promote tap-to-pay for railways nationwide
Visa Worldwide Japan is running a large-scale campaign to promote tap-to-pay for railways nationwide in Japan.
Tokyu Resorts & Stay of Japan launches its own luggage delivery service from Haneda to a hotel in Tokyo
Tokyu Resorts & Stay launched its own luggage delivery service ‘Air Luggage’ in partnership with Air Trunk for a guest in Tokyu Stay to deliver luggage from Haneda Airport Third Terminal to five Tokyu Stay hotels.
Gastronomic City Award 2026 selects four cities in Japan, valuing tourism experiences based on gastronomy cultures
‘Gastronomic City Award 2026’ selected Yoichi Town in Hokkaido, Hachinohe City in Aomori, Hida City in Gifu and Hita City in Oita.
MLB Chicago White Sox is eager to attract Japanese tourists, taking the success of Japanese player Murakami as an opportunity
Chicago White Sox, a Major League Baseball team, is making efforts to attract Japanese tourists to Chicago and Illinois, taking the sucess of Japanese player Murakami as an tourism opportunity.
JR West, a railway company of Japan, will link with the booking systems of ANA and JAL to promote wide-area travel by railway and air
JR West signed a partnership agreement with ANA and JAL each to jointly develop wide-area travel service combined by railway and air to build a seamless booking system of railway and air to raise experience values of users.
U.S. had the top share of international visitor’s nights in Kyoto City in March 2026
The average occupancy rate of 113 hotels in Kyoto City was 81.6% in March 2026, 2.5 higher points than a year ago. U.S. had been the top market share of international travelers’ nights since October 2025.
