News

The total amount of Japanese domestic travel consumption was up 9.0% year on year to 8 trillion yen in the 3rd quarter of 2025. The total number of Japanese domestic travelers in Japan was up 4.6% year on year to 161 million.

A new ‘Purple Line’ of the double-deck ‘Sky Hop Bus Kyoto’ was opened in Kyoto City, connecting tourist destinations of Arashiyama, Kinkakuji Temple, Daitokuji Temple and Nijo Castle.

Hospitality Tech EXPO,’ an exhibition of AI, DX and robot for the hospitality industry, will be held in Ariake, Tokyo on December 2 to 4 2026, integrating ‘Tourism DX Marketing EXPO’ for the tourism and hospitality industry and ‘Innovation Week for the food industry,’

Supposing the fee will be around 23,000 yen based on the average of the visa fee of six G7 counties, Nomura Securities has estimated that the annual number of international visitors to Japan may reduce by 1.7%, and spending per traveler by 2.0%.

J.D. Power Japan revealed the results of the survey on hotel customer satisfaction in Japan in 2025. Hotel room prices continued rising, while the satisfaction rate rose as a whole.

HIS announced that the number of overseas travel bookings during this coming New Year holidays (December 26 2025 to January 4 2026) was slightly down 0.9% compared to a year ago.

JTB announced that the tourism giant in Japan acquires Northstar Travel Group (NTG) as a 100% subsidiary. .Eijiro Yamakita, JTB CEO, explained how JTB draws up its future picture with the acquisition of NTG.

The number of Japanese outbound travelers in October 2025 was up 8.3% year on year to 1,243,600. The growth rate was smaller than around 14% in the last 5 months.

The number of international arrivals in Japan in October 2025 was up 17.6% year on year to 3,896,300, record-braking for October with 580,000 more arrivals than a year ago.

The World’s Best New Hotel of ‘World Ski Award 2025’ was won by Nikko Style Niseko HANAZONO in Hokkaido, Japan. For the ski industry in Japan, winners are Rusutsu Resort for the Japan’s Best Ski Resort.

Tomoyuki Takada, Trip.com International Travel Japan General Manager, talked about the latest travel trends and local tourism as well as its supports and services. He also said AI development equals personalization.

Agoda formed a strategic partnership with Hoshino Resorts to enable a user to book all of the Hoshino Resorts to send foreign travelers to local areas in Japan.

International tourism award ‘TOURISE Award 2025' was announced. The first Best Overall Destination winner was Tokyo, highly valued as the city experience combined innovations and diversities.

Japan Travel Bureau Foundation (JTBF) analyzed why Japanese people do not travel, focusing on ages. ‘Polarization’ is progressing among senior travelers, and ‘range of interests in travel’ is shrinking among 20s.

According to Berkshire Hathaway Travel Protection (BHTP)'s the safest country to travel 2026, Japan is ranked 9th and selected as one of Hall of Fame countries that have averaged a top-10 position since 2018.

UnionPay, the Chinese digital wallet, has started issuing an exclusive card for travelers to Kansai area in Japan to stimulate Chinese travers’ shopping minds.

DMM.com, a Japan’s entertainment EC provider, launched ‘DMM Travel Booking’ in partnership with Trip.com for the system linkage, which enables a user to search and book trip.com inventories.

Luggage storage provider Bounce has launched a luggage delivery service between Yamato Transport’s 3000 bases nationwide in Japan, allowing allows a traveler to deliver luggage between the Yamato’s offices or check-in counters.

JTB and JR Tokai, a Japan’s railway company, has launched luggage delivery service ‘LUGGAGE EXPRESS’ between Tokyo and Kyoto with Shinkansen. A traveler receives it at a hotel on the day.

Nippon Travel Agency (NTA), a major Japanese travel agency of Japan, and Innovative Space Carrier (ISC) signed a new business partnership contract to commercialize a space travel business.