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Sharing economy market scale of Japan reached record-high 2.4 trillion JPY in 2021 and may exceed 14 trillion JPY in 2030

Sharing economy market scale of Japan reached record-high 2.4 trillion JPY in 2021 and may exceed 14 trillion JPY in 2030

Sharing economy market scale of Japan reached record-high 2.4 trillion JPY in 2021 and is expected to exceed 14.3 trillion JPY in 2030 on the best scenario.
How did foreign media report Tokyo Olympics and Paralympics? Seeing technology, hospitality and multi-languages as legacies

How did foreign media report Tokyo Olympics and Paralympics? Seeing technology, hospitality and multi-languages as legacies

How did foreign media in Japan see Tokyo Olympics and Paralympics in the last summer? Tokyo Convention & Visitors Bureau (TCVB) issued a summarized report.
Japanese departures overseas totaled 512,000, down 84% over 2020 or down 97.4% over 2019

Japanese departures overseas totaled 512,000, down 84% over 2020 or down 97.4% over 2019

The number of Japanese overseas travelers were 512,200 in 2021, down 83.9% over 2020 or down 97.4% over 2019 (20,080,669).
International arrivals in Japan totaled 246,000 in 2021, down 94% over 2020 or down 99.2% over 2019

International arrivals in Japan totaled 246,000 in 2021, down 94% over 2020 or down 99.2% over 2019

The number of international arrivals in Japan in 2021 was 245,900, down 94% over 2020 (4,115,828) or down 99.2% over pre-COVID-19 2019 (31,882,049), according to JNTO.
Japan Business Federation proposes sustainable and resilient tourism, including upgrading of Tourism Agency to ministry

Japan Business Federation proposes sustainable and resilient tourism, including upgrading of Tourism Agency to ministry

Japan Business Federation or Keidanren summarized a proposal titled ‘Innovation to sustainable and resilient tourism' to seek ‘autonomous tourism,’ ‘new-typed tourism’ and ‘sustainable tourism.'
Mastercard and Wakayama Prefecture partner in tourism promotions and DX for smaller businesses

Mastercard and Wakayama Prefecture partner in tourism promotions and DX for smaller businesses

Mastercard and Wakayama Prefecture signed a five-years strategic partnership agreement for tourism promotions and DX, such as cashless or contactless payment system, for smaller businesses.
Japanese travel companies still suffered from a 37.9% decrease in domestic travel sales in November 2021 compared to two years ago

Japanese travel companies still suffered from a 37.9% decrease in domestic travel sales in November 2021 compared to two years ago

Sales of 45 major travel companies decreased by 13.7% year on year to 170 billion JPY in total in November 2021. Sales in domestic travel were down 16.5% year on year to 160.9 billion JPY (down 37.9% over two years ago).
30%  in U.K. and 26% in Australia say that Tokyo 2020 could be a motivation to visit Japan in the future

30% in U.K. and 26% in Australia say that Tokyo 2020 could be a motivation to visit Japan in the future

According to JTB Tourism Research & Consulting survey, the ratios of people who have been motivated to visit Japan by Tokyo Olympics and Paralympics were 6% in China, 30.2% in U.K. and 26.7% in Australia.
49% of lodging providers in Japan say that purchase costs rose in 2021, and 60% cannot pass on the costs to sales prices

49% of lodging providers in Japan say that purchase costs rose in 2021, and 60% cannot pass on the costs to sales prices

According to Japan Finance Corporation (JFC) survey, 49.5% of lodging providers answered that purchase costs rose, and 69.2% said that they could not pass on the costs to sales prices.
New JATA Chairman says “Our mission is regeneration of tourism under a new normal era”

New JATA Chairman says “Our mission is regeneration of tourism under a new normal era”

Hiroyuki Takahashi, who took office as Japan Association of Travel Agents (JATA) Chairman in December 2021, said at a New Year press conference, “My priority mission as JATA chairman is regeneration of tourism.”
The most popular internet services in Japan are Yahoo! Japan in users and YouTube in usage time

The most popular internet services in Japan are Yahoo! Japan in users and YouTube in usage time

The top internet service was Yahoo! Japan with the reach rate of 68.9% a month, followed by Goggle with 65.1%, according to Nielsen Digital’s ‘Tops of 2021: Digital in Japan’ ranking.
Japanese guest nights recovered to a 13% reduction from pre-COVID-19 in November 2021

Japanese guest nights recovered to a 13% reduction from pre-COVID-19 in November 2021

The total number of guest nights in November 2021 was down 3.8% year on year to 35.3 million, and the occupation rate was 46%, 0.7 higher points than a year ago than November 2020 or 20 lower points than November 2019.
JR EAST, a Japan’s railway company, launches an information site exclusively for Taiwaneses travelers to Japan

JR EAST, a Japan’s railway company, launches an information site exclusively for Taiwaneses travelers to Japan

JR EAST launched ‘JR TIMES,’ an travel information site exclusively for Taiwanese travelers for the future, offering a cross-border EC function to sell limited local products in Japan.
JAL is committed to net zero emission in FY2050, launching ‘three arrows’ under its ESG management

JAL is committed to net zero emission in FY2050, launching ‘three arrows’ under its ESG management

JAL drew up the FY2021-FY2025 midterm management plan, for which one of business pillars is ‘ESG Strategy.’ Aiming at net zero emission in 2050, JAL is developing three arrows including expansion of flights using SAF.
HIS doubled its annual deficit to the worst 50 billion JPY for FY2021, expecting overseas travel demand recovery next summer

HIS doubled its annual deficit to the worst 50 billion JPY for FY2021, expecting overseas travel demand recovery next summer

HIS posted a net loss of 50 billion JPY for FY2021 ended October 31 2021, doubling from the previous fiscal year. Hideo Sawada, HIS President said. “We expect that overseas travel demand may begin recovering the next summer.”
A Japanese professional baseball team will open a hotel with onsen inside of a new stadium

A Japanese professional baseball team will open a hotel with onsen inside of a new stadium

A new hotel with onsen will be opened inside of a new baseball stadium ‘ES CON Filed Hokkaido’ for Japanese professional baseball team Hokkaido Nippon Ham Fighters.
What are highlights in WiT Japan organized in January 2022 for the first time in the past two years?

What are highlights in WiT Japan organized in January 2022 for the first time in the past two years?

WiT Japan & North Asia will be organized on January 14 and 15 2022 for the first time in the past two years. Kei Shibata and Aya Aso, WiT organizers, talked about highlight sessions they are interested in.
38% of hotels and ryokans in Japan say “We address SDGs,” while many of them lack know-how for concrete actions

38% of hotels and ryokans in Japan say “We address SDGs,” while many of them lack know-how for concrete actions

90% of hotels and ryokans in Japan said that they should address SDGs, and 38.3% answered that they have already started to take some actions for SDGs. 32.8%, however, said that they have not addressed SDGs yet.
The travel willingness rate reaches the highest 67% in Japan and is higher in the spring except a Golden Week period

The travel willingness rate reaches the highest 67% in Japan and is higher in the spring except a Golden Week period

The latest Jalan Research Center’s survey finds that the travel willingness rate as of November 2021 reached 67.7%, the highest rate since the survey began in March 2020. ‘Waiting and seeing the next travel,’ however, accounted for 46%.
Japanese people in favor of restarting Go To Travel account for 54%, while 36% say they are traveling even without it

Japanese people in favor of restarting Go To Travel account for 54%, while 36% say they are traveling even without it

According to NTTCom Research's survey, respondents in favor of restarting Go To Travel accounted for 53.5%, while 6.2% said that they are willing to travel even without it.