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International visitor spending in Japan amounted to 2.3 trillion yen for the first three months of 2026

International arrivals in Japan exceeded 10 million for the first three months of 2026 with 3.62 million in March

JTB acquired a location data analysis company to Internalize processes from problem identification to effectiveness verification

MUFG Bank and Sagawa Express launch a new empty-handed travel service in the bank branch in Kyoto City

An app helping international drivers avoid rent-a-car accidents is released by NAVITIME JAPAN

Local experience bookings by Japanese international travelers during the Golden Week period 2026 increased by up to 2.2 times

JTB creates motorcycle tours in Japan for luxury international travelers

JAL, JTB and JR East work together for a new tourism model for wide-area tours, combining air and rail

Mitsui hotels in Japan introduce an online medical consultation service for international visitors

Activity booking platform KKday connects Japanese PMS providers, allowing accommodations to offer package plans

Japanese travelers for Golden Week 2026 from late April are expected to increase slightly - JTB forecast

Tourism EXPO Japan 2026 outlines with the theme of ‘The Changing Nature of Travel’ are unveiled

The top Net Promoter Score OTA is jalan.net in Japan, and 68% said AI answers fit my tastes

Japan-USA Tourism Campaign 2026 is launched celebrating the 250th anniversary of the founding of the United States

Two Accor Novotels will open in 2030s in Hakuba, Nagano to meet family traveler needs

Executive Director of Japan National Tourism Organization Frankfurt talked about trends of German travelers to Japan

What are key points of five-years ‘Tourism Nation Promotion Basic Plan’? A goal of 40 million international repeaters is included

Multimodal booking platform ‘Omio’ enters the Japanese market for international travelers to Japan

A hotel in Hokkaido installs ‘the Mirai (Future) Human Washing Machine,’ the next generation bath system introduced in Osaka EXPO

What is Self-Sovereign Identity?JAL,NEC and Ministry of Communications of Japan discuss about a new trend to manage your own date by yourself

Japanese international travelers were down 7% year on year to 1.09 million in February 2026

International arrivals in Japan were up 6% to 3.47 million in February 2026, despite a 45% reduction in Chinese visitors

UNESCO World Heritage Shirakawago in Japan will introduce a pre-reservation system for the bus parking in December 2026

A furnished apartment for longterm-stays opens in Ebisu Garden Place, Tokyo, targeting foreign digital nomads

Expedia brand General Manager talks about their strategy in Japan and the future travel trends including the growing secondary cities

AI-based autonomous driving ‘robo-taxi’ will be tested on Uber app in Tokyo under the collaboration by Wayve, Uber and Nissan

Japan is introducing an Electronic Travel Authorisation, named JESTA, scheme by March 2029

The most-satisfied OTA in Japan was ikyu.com, and top was Rakuten Travel in activity booking

Japanese ‘DO (way)’ discipline is redefined as a modern wellness experience for international travelers by, KNT-CT, a major travel agent of Japan

Three Mitsui Fudosan’s hotels offer an room key service on Apple Wallet, which also opens keys of facilities in the hotels

Accommodations in Japan increased International guests by 8% but decreased Japanese guests by 4% in 2025

Japan’s word-of-mouth posting ranking 2025 in travel websites shows Booking.com had the largest share, occupying about 50% including the second Google

Trip.com sells Shinkansen tickets for a user to pass through a gate with an issued QR code

JR East, a Japanese railway company, launches a new online booking system for Shinkansen completing a booking in as little as one minute

The percentage of Japanese passport holders rose to 18% as of the end of 2025, and online applications increased to 36% of the total

International cruise travelers to Japan increased by 1.2 times to 1.8 million in 2025 with 20% more port calls by foreign cruise ships

Cherry blossom is expected to begin blooming in Tokyo on March 22 and in Hokkaido on April 24

A new settlement service debuts for accommodations in Japan to receive payment from global OTA more quickly and automatically

Japanese domestic travel consumption was up 6% to 27 trillion yen in 2025 despite a reduction in Q4

JTB and Mitsubishi Electric work together to promote autonomous driving services in a tourist destination from dispatch to operation

Japanese international travelers were up 17.6% year on year to 1.07 million in January 2026

International arrivals in Japan declined for the first time in four years in January 2026

Korean Air will considerably extend flight networks to local cities in Japan in this summer

A tourism finance lawyer explains what is going on an accommodation tax in Japan, citing that Kyoto City collects 10,000 yen a night at a maximum

JAL and JR East are working together to create new-typed wide area travels with air and Shinkansen

Online shopping spending to travel by Japanese households with two or more people was down 4.2% compared to the previous year

Japanese major digital wallet service ‘PayPay’ forms a partnership with Visa for cross-border payment both in Japan and globally

Mitsubishi Estate enters the apartment hotel business, planning to open 10 properties by 2030 including the first one in Tsukiji, Tokyo

Okinawa Churaumi Aquarium expands sales channels for international guests in partnership with Linktivity

Yahoo! Search supports a traveler with a new AI assistant function to recommend spots in a destination