Users of ‘Go To Travel,’ Japan’s domestic travel recovery initiative, reached 68.5 million as of the end of November, using a budget of 400 billion JPY
‘Go To Travel,’ the Japan’s domestic travel recovery initiative, was used by 68.5 billion guest nights from the opening day of July 11 to the end of November, and a budget used for the initiative totaled about 406.3 billion JPY at least.
World's domestic travel recovery promotion case studies 2020 to survive the COVID-19 crisis, varying from country to country
Travel Voice has released its original survey report titled ‘Overseas Case Studies on Travel Demand Stimulus Strategies’ to analyze cases similar to ‘Go To Travel’ and ‘COCOA,’ a contact-tracing app, giving a clear picture of comparisons among the governments' initiatives.
The Japanese government supports the tourism industry under the second emergency package against the novel coronavirus
In response to spread of the novel coronavirus over Japan, the Japanese government hammered out the second emergency package valued at 1.6 trillion JPY, including a special loan package for small and middle-sized companies.
The Japanese government has decided to clarify roles of local DMO and Japan National Tourism Organization (JNTO) as NTO (national tourism organization) for the inbound tourism policy to achieve the government’s goal of 60 million international visitors.