Travel Voice | Japanese Travel Trade News [Official]

Latest News

JAL and four railway companies jointly create a wide-range tourism model for foreign visitors to Japan, focusing on pilgrim and spiritual cultures

TikTok Go launches a project to promote local appeals in Japan, firstly in Kyoto City and Otsu City

Japan’s medical service provider MEDI PHONE provides free medical translation services in Kumamoto to support foreigners

Airbnb.org provides victims and rescuers of the Kumamoto earthquake with free accommodations

Fairmont Hotel will open a luxury resort with authentic onsen in Niseko, Hokkaido in 2028

Multimodal booking platform ‘Omio’ is accelerating its business in Japan and Southeast Asia

Hopper Technology Solutions sees a great business opportunity in partnership with Sumitomo Mitsui Card ‘V Trip’

Searches of summer retreat destinations sharply increase among Japanese travelers to avoid unusual heat

Japan National Tourism Organization appeals Japan’s original wellness contents in the growing US market

60% of luxury cruise passengers participate in local tours at ports of call, with high-priced tours being preferred among inbound travelers

Discretion for short-term rental by local government is extended in Japan with new ‘zero-day rule’ and ‘mandatory of digital management’

JAL and Marriott form a strategic partnership for the loyalty programs to provide members with benefits reciprocally

Spending in Japan by international visitors amounted to 2.5 trillion yen for Q2 of 2026

International arrivals in Japan were down 6.8% in June 2026, while record-high were seen 15 source markets

Digital

TikTok Go launches a project to promote local appeals in Japan, firstly in Kyoto City and Otsu City

TikTok Go launches a project to promote local appeals in Japan, firstly in Kyoto City and Otsu City

Japan Bound

JAL and four railway companies jointly create a wide-range tourism model for foreign visitors to Japan, focusing on pilgrim and spiritual cultures

JAL and four railway companies jointly create a wide-range tourism model for foreign visitors to Japan, focusing on pilgrim and spiritual cultures

Japanese Travelers

Hopper Technology Solutions sees a great business opportunity in partnership with Sumitomo Mitsui Card ‘V Trip’

Hopper Technology Solutions sees a great business opportunity in partnership with Sumitomo Mitsui Card ‘V Trip’

Japan Domestic Travel

TikTok Go launches a project to promote local appeals in Japan, firstly in Kyoto City and Otsu City

TikTok Go launches a project to promote local appeals in Japan, firstly in Kyoto City and Otsu City

Statistics

Online spending for travel in Japan by households of two or more people was up 20% to 6,600 yen in March 2026

Online spending for travel in Japan by households of two or more people was up 20% to 6,600 yen in March 2026

Travel Sectors

JAL and four railway companies jointly create a wide-range tourism model for foreign visitors to Japan, focusing on pilgrim and spiritual cultures

JAL and four railway companies jointly create a wide-range tourism model for foreign visitors to Japan, focusing on pilgrim and spiritual cultures

DMOs

Hokkaido Niseko draws up a new brand message toward a year-round tourist destination

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