Digital
Access from Smartphone Users Outnumbered PC Users in 9 Categories Including Travels- Nielsen Report
Access from smartphone users outnumbered PC users in 9 categories including travels- Nielsen report
Japanese Consumers Are Influenced by User Reviews in Purchase Decision - Digital Media Usage Survey by Tohmatsu
Digital media usage survey by Tohmatsu revealed Japanese consumers and international consumers are influenced differently in purchase decision
“Kyoto” Proved to Be the Most Frequently Searched Keyword in 2014 Among the Tourist Attractions in Japan
“Kyoto” was the most frequently searched keyword in 2014 among the tourist attractions in Japan.
E-Commerce Market for Accommodation/Travel Industry Expand Over 20% to 1.8 Trillion Yen- FY2013 E-Commerce Market Survey by the Ministry of Economy, Trade and Industry
The Ministry of Economy, Trade and Industry (METI) conducted the FY2013 E-Commerce Market Survey to analyze the current state of the Japanese e-commerce (EC) market.